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• DESIGN LEADERSHIP
• RESEARCH
• FORESIGHT & STRATEGY
• VISION & CONCEPT
• EXPERIENCE & SERVICE DESIGN

some HIGHLIGHTS

the WORK

⋮  SUSTAINABLE ENERGY

⋮  MOBILITY INNOVATION

⋮  CONNECTED EXPERIENCE

⋮  SERVICE + OPERATIONS

⋮  COMPUTATIONAL ART

⋮  EXPRESSION + COMMUNITY

energy

.

How do we bring forth an age of energy abundance?

The tech keeps improving, but it’s well and ready for mass-market deployment. And the smart money is betting on the economic inevitability of cheaper and cleaner end-to-end value chains for renewable energy.

At this point, the transition to a cleaner energy economy is really a problem of customer understanding, ease-of-use of products & services, social alignment, responsible business, and bold policy.

EV2WRK
Ongoing 

ADVOCACY ELECTRIFICATION

Early drafts of an exploration of styles, narratives, capabilities, and policies required to juice the rollout of electrification through an emphasis on relevance to different customer segments. 

EV2WRK aims to communicate the potential for “batteries-on-wheels“ to redeem the costly idle mobile asset—and shift the conversation on EVs from the fears, uncertainty and doubts around these new technologies to focus on the advantages of electrified mobility–capability, portability, access, pleasure, smarts, etc.

GE Energy
Smart Meter Rollout
2009

ADVOCACY DIGITALIZATION

Early forays in customer education to build a greater understanding of energy usage, and enable system visibility behind the meter

mobility

More than just a device on wheels

Even as the industry struggles through a wholesale reconfiguration of the many mutually-reinforcing systems that have enabled its success over the past century (but have since stagnated and hindered its progress), the digitalization of the car is transforming the in-car and car-adjacent experience, diversifying the ways in which we use our cars, and transforming our perceptions of the value they offer. 

By expanding the ways we can access a car—from ownership and leasing to more flexible formats such as on-demand access, ride-hailing, etc.—the networked automobile also creates the opportunity to redefine the environments it traverses, especially our cities. 

At Volvo, and independently, I/we explored how these developments might play out as trajectories of established investments in digitalization and sustainable mobility. 

Redesign Urban Mobility
2023–24

ADVOCACY MOBILITY

Is $15 a reasonable price to drive into Manhattan? A closer look at the case for congestion charging

Clues to Unlocking the Mobility Revolution—Innovations in Product Design
2023

ANALYSIS MOBILITY

What’s it going to take to unlock real growth for micromobility, and deliver the myriad benefits that it promises?

Strategies for More Sustainable Car Use
2021–23

ECOSYSTEM STRATEGY MOBILITY

To many of us it has become a self-evident truth that car-dominant transportation systems are simply unsustainable ...

Defining Vehicle Software
2023–25

ECOSYSTEM STRATEGY CONNECTED EXPERIENCE

A series on the defining role of software in the modern car experience

Turn Your Lights On!
2018

ADVOCACY SAFETY

The perils of failure in the design of the human-machine interface

experience

Omnichannel, Always-On, Ubiquitous … All‑Consuming

Through my career in-house and at agencies, I have worked on a variety of challenges at the cutting edge of consumer, employee, and citizen engagement experiences:
Digital Commerce in automotive, fashion and retail • In-car and adjacent experiences • the Software-Defined Vehicle • Retail and Service Operations • Online Government Services • etc.

Volvo Cars
Customer Lifecycle Vision
2020–22

VISION / ARCHITECTURE CONNECTED EXPERIENCE

How do we transform the traditional 6-month chore of research & deliberation into driving a Volvo within a week?

In the context of evolving consumer mindsets and the growth of shorter, more fluid models of access to private car use such as subscriptions, on-demand access, etc., we crafted a vision for a shopping journey that was radically faster, not draining of time, energy and goodwill, and the foundation of a positive relationship between the customer and retail

Coca-Cola
Freestyle Dispenser
2008–09

EXPERIENCE ARCHITECTURE COMMUNITY / EXPRESSION

Enhancing the classic soft drink selection and pouring experience for an entertainment-oriented generation through variety & choice

Scout
Personal Navigator
2011

VISION / ARCHITECTURE CONNECTED EXPERIENCE

Early integrations of navigation, place discovery, and day-to-day movement across mobile, car and web

Taco Bell
Omnichannel Strategy
2013

EXPERIENCE ARCHITECTURE COMMUNITY / EXPRESSION

Connecting fans and food across digital & retail channels

service

And behind
every customer touchpoint

Below the surface of any improvement to the consumer experience lies a service design initiative to transform employee capabilities and the operations of an organization. B2B solutions benefit from many of the same drivers that transform consumer experiences:

Portability & ubiquity of information makes it a part of the natural flow of inter-personal interaction and decision-making

Queryable data architectures allow for exploration and discovery to start with the information that is most-readily available

Processes evolve from being long, linear, location-bound, and rigid to real-time, flexible, distributed, and responsive

Business models transform to take advantage of shifts in workloads, processes, time, and value.

OpenTable
Restaurant Solutions
2015

SERVICE ARCHITECTURE BUSINESS OPERATIONS

Leveraging the diffusion of consumer-friendly hardware & software platforms to expedite product trial, to smooth adoption, and to improve learning, utilization & retention of the “Guest Center”

Home Depot
First Phone
2007

EXPERIENCE DESIGN STAFF PRODUCTIVITY

With the long-term migration to flexible staffing, come varying degrees of brand tenure and domain knowledge. 
On-the-floor digtal solutions supporting inventory management, product knowledge and analytics are critical to staff productivity & impact, as well as the quality of the shopping experience

DHL
Business Customers
2006

EXPERIENCE DESIGN STAFF PRODUCTIVITY

Efficiency solutions for high-volume shippers

Prada
Epicenter NY
2001–02

PROCESS DESIGN CONTENT DEVELOPMENT

A seminal deployment of multi-channel interaction to complement high-touch haute couture customer service. 
The content development process was designed to harvest the various artifacts of the product development process at points of creation, and transform them into assets for the various touchpoints

computation

0000001
00000011
000000111

… or something like that
(Robots, Flight of the Conchords) 

If we think of design and strategy as the work of finding useful answers, art is perhaps the search for meaningful questions.

One of my areas of artistic interest lies in mathematical patterns—visual and sensory ways of apprehending “naturally-occurring” structures, logic, and beauty.

Wires
ongoing

PATTERNS BINARY MATHEMATICS

Wires is a visualization of the underlying structure within the binary series, articulated as 16x16, 4x4 and 2x2 grids. The grids and the connecting diagonals reveal self-similar patterns of repetition, and continuity & discontinuity across different scales.

In addition, the interwoven structures for the two values are rotationally symmetrical around the z-axis. The logic of the structure is comprehensible through the figure, but as the series scales up, the figures themselves are increasingly difficult to discern–as if manifest only through the barest disturbance to the field itself.

Matrix & Octaves
2007

PATTERNS BINARY MATHEMATICS

Matrix is a graphic exploration of patterns in binary numbers through a series of square matrices generated by a recursive multiplication of each matrix by itself. Octaves was displayed in the Instrumental show at the Gallery Project in Ann Arbor

Take a Number
2002

SEQUENCE / PATTERNS COMMUNITY

A path-dependent serial artwork allowing up to 100 customers to acquire representations of patterns based on their choice of number and the choices of those who have predeced them

Infinity > Infinity + 1
ongoing

PATTERNS BINARY MATHEMATICS

A network computing project to count to infinity by aggregating 1 count per viewing client per second ... ad infinitum

Shuffle
2006

PATTERNS GAMES / ALGORITHMS

Shuffle is a work about the underlying pattern logic of the rules of games and puzzles. The piece was enacted at the Game Show exhibit at the Contemporary Art Institute of Detroit

expression

Cult Collection
Fashion Community
2014–16

VISION / PRODUCT / DESIGN COMMUNITY / EXPRESSION

Co-founded and designed a community to allow fashion enthusiasts to discover and shop their individual style

Letting it all hang out

I have found myself returning to projects where shared narratives and communal identity are built through acts of individual and collaborative expression & creativity.

RandomLyrical
ongoing

BRAND / GRAPHICS CULTURE / EXPRESSION

Celebrating the power of song