Intranet Communities The Coca-Cola Company / Coca-Cola Enterprises / Newell Rubbermaid / EzGov
All organizations are social networks. They thrive on the quality of the connections and interactions between their members

For a modern corporation, an intranet is more than a communication channel, collaboration tool, community space, or a content repository. It is where people go to work, in every sense of the word. It's where business units, functional domains, and regions come together to share, leverage, and maximize their collective knowledge. It's where 2 + 2 becomes the proverbial 5.

As an aggregation of a wide range of capabilities, an intranet is often approached as a complex problem in taxonomy, which it is. But there's more to the problem than organizing content in relation to tools and communications channels, etc.

As a network, an intranet is fundamentally about relationships between people and the social groups that they form. Looking at the design problem through this social lens provides a novel perspective on how this collection of capabilities may be organized according to a social logic. And how that social logic may be translated into the organizational principle for an information architecture, a content taxonomy, and an interface design system





Coca-Cola North America Portal
The portal is intended to serve as the unifying hub for all applications and document repositories used by CCNA and its partners to do business.

Navigation Model
  example structure key design driver
level 1
top-level content organization		 Home | KO Information | News | Workspace mirror myKO structure
level 2 – topics
user's view structured according to functional organization		 Research & Insights | Planning & Execution | Advertising | Products | Equipment | Customer | Reporting categorized by organizational process areas; filtered by role
key filter criteria
(according to process area)		 filter by:
Beverage Category | Brand | Channel | Route to Market | Program		 default set per functional area; customizable by user
level 3 – subtopics
access to activities/processes		 Approach | Calendar | Approval | Looks of Success | Acquisition | Collaboration | Financial Tools process areas normalized across departments
level 4 – content types & applications
access to content & capabilities (including external content repositoties & applications)		 documents:
/ Floor Plan
/ Space Category Management
/ Marketing Activation Guide
/ Outlet Solutions Guide
 		applications:
/ Coke Channel
/ Design Machine
/ Kwikee
/ Playbook
 		sub-processes



Coca-Cola Enterprises




Newell Rubbermaid Intranet




EzGov Employee Finder